One thing you should know about me…I’m fascinated by people.
What makes them tick. What makes them jump for joy. And, yes, even what makes them purchase one brand of dish soap over another.
So, when you’re working with me, get ready to explore a lot of questions about the people most important to your brand – the ones who use it, the ones who shape it, and the ones who bring it to life. Because, it’s my belief, that understanding these people is the key to understanding your business.