Joe Smith Shortlisted for Six Transform Awards


RICHMOND, Va. (September 19, 2022) – Joe Smith, the brand consultancy of Padilla, has been shortlisted for six awards at the upcoming Transform Awards (North America).

Shortlisting indicates that an entry will take home either a Gold, Silver, Bronze or Highly Commended trophy. The winners will be announced on October 25th in New York City.

Joe Smith is being recognized for its work with the following clients:

  • Winnebago Industries
    • in the ‘Best Brand Evolution (Corporate)’ category
    • and in the ‘Best Visual Identity from the Sports and Leisure Sector’ category
    • in the ‘Best Visual Identity from the Engineering and Manufacturing Sector’ category
    • and in the ‘Best Corporate Rebrand Following a Merger or Acquisition’ category
  • Saputo Inc.
    • in the ‘Best Employer Brand’ category
  • Merrie Mill Farm & Vineyard
    • in the ‘Best Use of Packaging’ category

The Transform Awards are given annually by Transform Magazine, the only global magazine for rebranding and brand development. The awards program recognizes best practices in corporate, product and global brand development work with categories focusing on strategy, execution content and evaluation.